What's your Shopify store's industry?
How many Instagram followers do you have?
|Instagram follower growth rate ℹ️The percentage that your Instagram following is expected to grow from each Instagram giveaway. This compounds monthly & assumes just 1 giveaway per month.|
|Instagram giveaway entry rate ℹ️The percentage of your Instagram following that is expected to enter your giveaway.|
|Instagram email opt-in rate ℹ️The percentage of Instagram users entering your giveaway that are also expected to subscribe (opt-in) to your email list. All subscribers are validated by double opt-in.|
|Welcome email revenue/opt-in ℹ️The average revenue per recipient expected from welcome email flows sent to new subscribers.|
|Campaign email revenue/opt-in ℹ️The average revenue per recipient expected from campaign emails. The revenue & ROI estimates assume a weekly email campaign.|
|Revenue & ROI|
|New monthly email opt-ins ℹ️The average estimated new email opt-ins monthly attributable to each Instagram giveaway campaign.||-|
|New annual attributable revenue ℹ️The average estimated new revenue over 12 months attributable to running one monthly Instagram giveaway with POPSMASH.||-|
|Monthly POPSMASH cost ℹ️The cost of using the POPSMASH Shopify app each month.||-|
|Annual POPSMASH ROI ℹ️The average estimated ROI of using POPSMASH to get new email subscribers.||-|
Tip: Hover over each item for more details.
How these estimates are calculated
Follower growth, giveaway entry & email opt-in rates are based on thousands of Instagram giveaways. Revenue per email opt-in data is from Klaviyo & assumes 1 weekly newsletter. Data is extrapolated over 12 months and assumes 1 Instagram giveaway per month to estimate annual attributable revenue & ROI.